Kinvite, a platform for socially conscious events designed for small communities, needed a logo. The brand’s mission – to support creators of events that help us feel something, learn something, and inspire real change – influenced me to look for a typographical solution that could grow with the brand. Through explorations in a few different areas, we landed on a bold, monoline lettering style with round terminals and friendly shapes. A few of the key design elements that are part of the brand’s story, found their way into the logo in a subtle but meaningful way.
Client: Kinvite