I even worked on all the UI of the experience and created hand drawn custom illustrations for each element.
Hand-lettering and calligraphy artist
Hand-lettering and calligraphy artist
The best thing Walmart has made all year.” - Forbes
This epic interactive film was built with Eko. Kids can explore a factory where all the year’s coolest toys are tested for fun-ness. With a nearly endless amount of choice, kids are in control and can share their favorites with Santa.
I worked on different parts of the project as an art director but the most fun part was creating a custom logo for the experience. I worked with a 3D artist to bring it to life. I started with a ton load of sketches, then created a black and white and color vector version and eventually rendered the full 3D logo in Cinema 4D.
I even worked on all the UI of the experience and created hand drawn custom illustrations for each element.
